The UK government, as I am sure all governments are, is concerned about the digital divide. The divide of people who are technically competent and the technically inferior. The Digital Britain report was published last Tuesday, a road map set out by the government for the digital future of Britain. We won’t discuss the ins-and-outs [...]

When people suddenly, years after it became mainstream, realised that search engine optimisation (SEO) and pay per click (PPC) strategies could be joined together, these was a big fuss. Then everyone realised that it wasn’t anything significant, you just needed to ensure that your SEO team and PPC team were working together. Of course this [...]