A recent study from the IPA has found that the Cost Per Click (CPC) of paid search for brand terms on Google has risen from 6p to 29p from period January 2008 to March 2009. Click Through Rates (CTRs) for the same period have shown a decline from an average of 40% to 20%.

The guys at iCrossing are at it again. If you have been following the Toyota blog then you will have seen the posts around driving the new Toyota IQ 500 miles on a full tank of petrol.

What is this I keep on hearing people saying that Google Wave will change the web? I asked myself this, as I looked for more information. Finally I sat myself down and watched the 1hr 20 min video of the development team eagerly showing off their new tool to a bunch of external developers. Cool, [...]

The web has been around for approximately 19/20 years depending on who you ask. Let’s say for the sake of arguments, circa 20 years. Whilst the techies give us AJAX, Web 2.0, iPhone 3.0, Google Wave, the rest of us are still quite happy with web design 1.0. If you work in the world I [...]