A news story broke this week of a serious social media faux pas by Habitat. Find out how not to promote your business using Twitter.

Twitter has become mass market. Questions have been asked and debated around Twitter’s retention rate, but numbers are high and it can be a great way to get relevant followers and traffic to your site. Our advice is to use it responsibly, as mass-following or spam like activities are like to upset people and do [...]

When people suddenly, years after it became mainstream, realised that search engine optimisation (SEO) and pay per click (PPC) strategies could be joined together, these was a big fuss. Then everyone realised that it wasn’t anything significant, you just needed to ensure that your SEO team and PPC team were working together. Of course this [...]